What's Next?

Existing Market

I think that now what is next for me to to try and see if other college campuses deal with the same kind of traffic congestion from many students trying to get from class to class.

1.) This first person I interviewed was Chris, who is a Finance major here at the University of Florida. After discussing my business concept, he told me that he could see this as a great solution to solving the problem at hand and that he wishes that everyone had the type of motivation to solve problems that arise on people's respected campuses. He encouraged me that I should do some research on universities that are larger because they could be dealing with the same issue.

2.) I next spoke with Joseph, who is a Sustainability major at the University of Florida. Given his background as a person who advocates for sustainability, he told me that I should look more into trying to emphasis the use of public transportation more. He made a good point to me that in the long run it could be more sustainable to get more people to use the bus system on campus so that there would not be so many cars on campus and as a result only the buses would deal with pedestrians.

3.) The last person I spoke with was Jamie, who is a marketing major here at the University of Florida. After discussing my plan, he told me that I need to do a better job of publicizing my ideas so that more people become of the problem at hand. He told me that he believes that if I were to draw more attention to this topic, then the University might be more willing to spend money to make changes or even make other universities more aware of how to keep their college students safe as pedestrians.

After questioning these people, I believe that I have a bag of mixed decisions that I could make for my future. There are many paths that could be taken in regards to my pedestrian bridge venture, but I realized how many more details I need to address. Altogether, I think what makes most sense for my future is to try to expand my efforts here at the University of Florida to other large universities. I realize that with some good marketing skills, I could persuade more people to recognize how beneficial pedestrian bridges can actually be.

New Market

After thinking about a radically different market from the University of Florida campus, I thought about a college back at home that I am very familiar with. Being from Tallahassee, I am aware of how different FAMU is compared to UF. Given this, I had to contact some of my old friends who are currently attending this school.

Once I identified this new market, I started thinking about the dynamics of FAMU's campus. Given that they have a much smaller population of students at 11,000, I realized that there would be a significantly less number of students traveling around on campus. However, I also realized that there is much more land covered from UF compared to FAMU, so things could still get very congested even with a lesser population of students.

The first person I asked was my friend David, who is also a business major at FAMU and is very involved on campus. He told me that he does not believe that FAMU has quite the traffic issue that I described to him as Florida has. However, he did state that many students have their own vehicle to drive around campus so he could still see some major areas on campus where things could be better off with the installation of this bridge.

The next person I interviewed was my friend Willis, who is a student athlete at FAMU. After discussing with him about extending my business concept to FAMU, he told me that he believed students would feel more safe on campus if they knew they could cross the street without having to worry about motor vehicles. He noted how there are a couple pedestrian bridges that he knows of around Tallahassee, but thinks that my bridge does not need to be of that same magnitude in order to be successful on campus.


After learning about this new market, I have now realized how much more beneficial pedestrian bridges could be on many college campuses. Given the frequent number of pedestrians on any campus, it is important that I make sure they feel safe while they are trying to earn their degree. I found it quite interesting to realize how if you look at FAMU proportionally for their population size and school acreage, then congestion can still arise. However, I still think that my original market is the best because I have never firsthand experienced an issue on FAMU's campus like I have at the University of Florida.